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"Smartphone users want fewer apps doing more work, and chatbots are one way of making that possible...think personal assistant, concierge, or VIP service. Something that guides a person to the right product or service. The clearer the benefit to the consumer, the straighter the path to adoption."
-Jill Sherman
SVP, Social Strategy
DigitasLBi
"There are many things that chatbots can do better than humans can in this area. Bots can answer faster than humans. They can memorize every tech spec of millions of products, or recommend recipes based on only a few inputs."
-John Tubert
Executive Technology Director
R/GA
“A lot of people talk about personalization driving all of these emails campaigns but in reality I could personalize something in a bot in 10 minutes better than an email ever could because I can get everything from your Facebook profile and make it an amazing experience."
-Will Godfrey
Digital Experience Director
Ogilvy